The well-received family trio is set to break out the first look at their upcoming album with their lead single “Live Forever.” The song, produced by Dann Huff and RedOne (Lady Gaga), is set to be released on Friday, August 14.
The Grammy winning it is excited for the release of the single, which they’ll send to digital retailers and perform live on Good Morning America from the famed SummerStage in Rumsey Playfield (of Central Park).
“’Live Forever’ is the best first look into our new album,” said Kimberly Perry. “It emotionally sums up everything we've been feeling creating this new collection of songs – empowered and electrified.”
“Every time I hear the chorus of ‘Live Forever,’ I can't help but put my hands up in the air,” said Reid Perry. “It's one of those songs that, after listening to it, makes you feel like you can conquer the world.”
“I can’t wait for people to hear and learn the words to ‘Live Forever,’” said Neil Perry. “It's such an anthemic song, and I know it's going to be a huge sing-a-long moment for us with the fans at our shows!”
Fans wishing to see the performance are encouraged to arrive at the park via the 72nd street entrance on 5th Ave at 6am EST when the park opens to the public.
“We can’t wait to wake up early with our fans and play our new single live on Good Morning America,” added The Band Perry. “We love to play live, and in true Band Perry fashion, plan to make this equally memorable for everyone in the park AND those watching at home.”
iHeartMedia will host a World Premiere event to introduce "Live Forever" to music fans across the US beginning August 14 on iHeartMedia Country radio stations and on iHeartRadio.com.
The music video for “Live Forever” will make its world broadcast premiere on CMT for 48-hours startingSaturday, August 15 on CMT’s Hot 20 Countdown, CMT Artists App and CMT.com. It will air every hour on the hour on the network and every other hour on CMT Pure Country. The video was directed by Collin Tilley and features both narrative and performance by the all-American band in a new and unique performance space called THE CUBE.
THE CUBE is an immersive, mobile musical performance space with walls made of huge rear-projection screens that bear kinetic visuals. Debuted at The Band Perry’s fan club party at this past June, fans enter into THE CUBE and are placed right inside the music's energy while The Band Perry performs for them on a centralized stage, in face-to-face proximity with the crowd. Everyone inside THE CUBE is completely surrounded by filmed visuals, light, and music.