Well, given the success of Taylor Swift, this was bound to happen. Welcome to the new world order for country music. Here are 18 year old twins Josh and Zach carter, singing an earnest love song about all the parts that make up the girl of their dreams. "Heart Like Memphis" is their debut single (watch the video here) and another interesting case about this duo is that they're signed to CMT Music/Metor 17. Yes, you read that right; CMT has created a music label in which this duo is their first signing.
"She's got a smile like California, she's got a spirit like New Orleans, Eyes like the lights of New York City, yeah, cool as a Carolina breeze but underneath she's got a heart like Memphis."
Backed by a piano track that recalls The Fray, the chorus of "Heart Like Memphis" is certainly a part of the song that is open to much interpretation. The lyric presented here finds a woman who puts on a good front to hide her true emotions after losing someone she loved alot. The duo certainly sings the track well and with the solid production from Frank Rogers (in what is likely the 'popiest' sounding production he's ever done), there's no doubting that "Heart Like Memphis" has what it takes to be a big hit on radio and CMT. That being said, the song isn't exactly different from anything on country radio, aside from the brothers seamless harmony vocals and the interesting usage of Geography to describe someone. Still, all of that being said the Carter Twins are a photogenic duo and in the new world of cross-promotion, CMT can and does have the ability to make stars.The Carter Twins certainly stand a fair shot at breaking from the pack and muscling their way into the hearts of teen and tweens everywhere, which should make the duo one of Country music's biggest new acts in 2009.
You can support the Carter Twins by purchasing this song at iTunes.
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